Targeting against context. What to choose in pursuit of sales?
Targeted advertising in the social network, it would seem, what could be more effective? Everybody knows everything and knows how. However, questions still remain: why are performance better than context…

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How to open a charitable foundation
Charitable Foundation (BF) is an NPO, that is, a non-profit organization that is created to help children, the disabled, and others in need. It can be public and private. Today…

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How to increase employee responsibility
The biggest and oldest problem for entrepreneurs, managers and business owners is irresponsible employees.A typical leader’s day looks like one another, like two drops of water, just like in the…

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Multi-legged
Recently, I recalled how I had just started a business ... And how funny it is now, having so many seminars, trainings both attended and held personally, to look at…

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fact that ultimately it is the market

Effective financial solutions

As a rule, in the field of finance, key decisions are made by the founders. Here each of them believes that he knows how to dispose of money and does not make mistakes. Nevertheless, when you ask them: “in which queue do you pay money to yourself?”, The answer almost always sounds: “at the last.” First, everything is for business, everything is for development, and only then … The main misunderstanding of the structure of financial planning lies in this answer! Continue reading

Be different or die

Over the past few years I have worked with hundreds of enterprises. I communicated with the owners, analyzed marketing weaknesses, helped me work through sales funnels. Almost every business owner sadly tells me about the difficulties of attracting new clients, about the mass of problems with staff, etc. etc. Continue reading

How to be confident in the existence of a market for your business idea

Do you have a great business idea to create a completely new product or service? Moreover, you have no doubt that this is exactly what people need today? And what if you are still mistaken?

Having accurate and reliable information about what your potential customers actually want to purchase will not only save you from unnecessary large cash costs, but also help to maintain peace of mind and give you more working enthusiasm. Continue reading

We deserve trust or how to properly present your product
To deserve trust means to inform your clients about your products and services and bring to understanding just such amount of information after which the client can say with confidence:…

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Clothing store
Often, start-up entrepreneurs who want to open a clothing store, make a number of classic mistakes that lead to significant financial losses and even the closure of a business that…

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