Targeting against context. What to choose in pursuit of sales?
Targeted advertising in the social network, it would seem, what could be more effective? Everybody knows everything and knows how. However, questions still remain: why are performance better than context…

Continue reading →

Marketing in a falling market
The market has fallen many times. The crisis is not a new phenomenon. Every strong political upheaval in the last few hundred years, every war, a change of government and…

Continue reading →

The best system of staff remuneration
In this article I want to talk about the best of my known wage systems. For many years I was an opponent of the salary system and advocated people being…

Continue reading →

get their interest

5 proven ways to increase company revenue

5 ways to increase company profits
There are a great many ways to raise company revenue.

Go to the Internet, browse through any business magazine, turn on the TV on the RBC channel and see for yourself.
Successful entrepreneurs, business consultants and financial “gurus” hand out tips to increase business profitability left and right … Continue reading

How to increase employee responsibility
The biggest and oldest problem for entrepreneurs, managers and business owners is irresponsible employees.A typical leader’s day looks like one another, like two drops of water, just like in the…

...

7 mistakes of the entrepreneur: who is to blame and what to do?
Why do some grow and others not? Why does small business remain small, and dreams of big business remain empty dreams? We have been observing entrepreneurs for many years and…

...

Business in the cultivation of vegetables, is it possible to get rich?
Today, it turns out, it is really possible to reach heights in the produce business. But first you need to learn from the professionals. In particular, I remember the master…

...

How to raise capital for your startup
Entrepreneurship always involves taking considered risks, this is most obvious at the very beginning, when you are at the startup stage. By itself, entrepreneurship does not create a business and…

...