Targeting against context. What to choose in pursuit of sales?
Targeted advertising in the social network, it would seem, what could be more effective? Everybody knows everything and knows how. However, questions still remain: why are performance better than context…

Continue reading →

Why don't we grow? Favorite problem of small business.
Small organizations are much larger than large ones. Some owners do not set themselves the goal of "expanding activities." And that is their business. But today I want to talk…

Continue reading →

Robots for the sales department
Your sales funnel can be powerful. You have packed your site, pay targeting, directors and other marketers. But if the sales department works as a reference and merges customers -…

Continue reading →

often becomes ill

Leader in slavery in accounting

Some time ago, in an interview with one of the most educated accountants in Moscow, I heard an exact statement of the purpose of the accounting system (not accountants) in the form in which it exists in Russia. The wording was:

MISSING TAX INSPECTION, ANY VERIFIED, AND ALSO (SOMETIMES) MISSING THE COMPANY’S TOP MANAGEMENT, SHAREHOLDERS AND EMPLOYEES THOUGH THEIR THOUGH ALL OF HUMAN. Continue reading

8 mistakes on the road to wealth
You must understand that money not only never sleeps - they know neither fatigue nor holidays. Money requires attention and is always attracted to those and committed to someone who…

...

How to protect a businessman from parasites and fraudsters
Times like that. Vague, heavy. Everyone wants your money. No offense. People can understand. It is hardly possible to forgive, but it is possible to understand. Forgiveness does not deserve…

...

How to come to the idea of a startup.
Screening To notice the ideas of a startup, you need to weed out two things: unattractiveness and unpleasant tasks. Most programmers, in order to start their own business, would just…

...

How to be confident in the existence of a market for your business idea
Do you have a great business idea to create a completely new product or service? Moreover, you have no doubt that this is exactly what people need today? And what…

...