Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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7 mistakes of the entrepreneur: who is to blame and what to do?
Why do some grow and others not? Why does small business remain small, and dreams of big business remain empty dreams? We have been observing entrepreneurs for many years and…

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Marketing in a falling market
The market has fallen many times. The crisis is not a new phenomenon. Every strong political upheaval in the last few hundred years, every war, a change of government and…

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deductible from gross proceeds

The best system of staff remuneration
In this article I want to talk about the best of my known wage systems. For many years I was an opponent of the salary system and advocated people being…

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How to be confident in the existence of a market for your business idea
Do you have a great business idea to create a completely new product or service? Moreover, you have no doubt that this is exactly what people need today? And what…

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Targeting against context. What to choose in pursuit of sales?
Targeted advertising in the social network, it would seem, what could be more effective? Everybody knows everything and knows how. However, questions still remain: why are performance better than context…

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Be different or die
Over the past few years I have worked with hundreds of enterprises. I communicated with the owners, analyzed marketing weaknesses, helped me work through sales funnels. Almost every business owner…

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