What are you losing money on?

Promotion blunders
There are a few blunders in the promotion, which we invariably meet in almost the full set of almost every client who applied. People are so used to them that they consider these mistakes to be an absolutely correct system, the height of management genius – “after all, business giants have done that too.” As the owner of a small enterprise argues, this is a forwarding company, it is arranged in such and such a way, and it has such and such means of product promotion. So, if I do the same, I will have a chance to make more money. But perhaps what he wants to copy is not a successful action, but rather a source of problems. Continue reading →