Multi-legged
Recently, I recalled how I had just started a business ... And how funny it is now, having so many seminars, trainings both attended and held personally, to look at…

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How to open a charitable foundation
Charitable Foundation (BF) is an NPO, that is, a non-profit organization that is created to help children, the disabled, and others in need. It can be public and private. Today…

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Marketing in a falling market
The market has fallen many times. The crisis is not a new phenomenon. Every strong political upheaval in the last few hundred years, every war, a change of government and…

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work with existing customers

What are you losing money on?

Promotion blunders
There are a few blunders in the promotion, which we invariably meet in almost the full set of almost every client who applied. People are so used to them that they consider these mistakes to be an absolutely correct system, the height of management genius – “after all, business giants have done that too.” As the owner of a small enterprise argues, this is a forwarding company, it is arranged in such and such a way, and it has such and such means of product promotion. So, if I do the same, I will have a chance to make more money. But perhaps what he wants to copy is not a successful action, but rather a source of problems. Continue reading

One exact action. Lever arm
Man of great effort We appreciate only what we get by great efforts - this is what the Swiss businessman and writer Rolf Dobelli tells in his book “The Territory…

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Be different or die
Over the past few years I have worked with hundreds of enterprises. I communicated with the owners, analyzed marketing weaknesses, helped me work through sales funnels. Almost every business owner…

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Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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Robots for the sales department
Your sales funnel can be powerful. You have packed your site, pay targeting, directors and other marketers. But if the sales department works as a reference and merges customers -…

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