above the promised
Currency fever
Fever – an excited state, fussy, restless activity, excessive haste. Exchange fever, gold rush (excitement, arousal associated with the extraction of gold or monetary, foreign exchange transactions).Panic is an extreme irrepressible fear that suddenly covers a person or many people.
It is very easy to catch a wave of fear and panic, but it seems almost impossible to calm it when it has crawled in all directions like a forest fire. What is happening now with the dollar rate, in one way or another, concerns almost everyone, and at first glance, nothing good heralds. Anxiety, loss, frustration, regret that in time did not change rubles for dollars. Continue reading
Targeting against context. What to choose in pursuit of sales?
Targeted advertising in the social network, it would seem, what could be more effective? Everybody knows everything and knows how. However, questions still remain: why are performance better than context for performance results, why do we need tests, what target format should we choose? Andrei Kudryashov, head of mobile and targeted advertising for Adventum, answers them at once. Continue reading
What pay salary
Typically, topics are prompted by a “crowd under the windows” crowd of potential and permanent customers. When the wind conveys something to my ears that is unanimously shouted out, I listen carefully. If it is not imagined, it means that fate dictates me another topic for an article. Continue reading