Targeting against context. What to choose in pursuit of sales?
Targeted advertising in the social network, it would seem, what could be more effective? Everybody knows everything and knows how. However, questions still remain: why are performance better than context…

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Budgeting as a financial planning tool
Many are in a state of insolvency of the enterprise. Some people know this very well (even sometimes, too well). Some do not know about their condition, and this is…

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Ways to reduce costs
Every entrepreneur or business owner is constantly striving to increase profits and reduce costs when doing business. And in a difficult economic situation it is more than reasonable to constantly…

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solid questions without answers

Staff recruitment in the restaurant - chef
The kitchen is considered the heart of any restaurant or cafe. And a chef is a person who makes this heart beat faster. In Russia, before the revolution, if high-ranking…

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How to pay off debts
Financial Management Technology I am familiar with this topic too well. Closer than I would like. Fortunately, I got acquainted with the technology in time, which I set out below,…

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One exact action. Lever arm
Man of great effort We appreciate only what we get by great efforts - this is what the Swiss businessman and writer Rolf Dobelli tells in his book “The Territory…

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7 mistakes of the entrepreneur: who is to blame and what to do?
Why do some grow and others not? Why does small business remain small, and dreams of big business remain empty dreams? We have been observing entrepreneurs for many years and…

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